Graphics

  1. Download images directly from this page.

  2. As needed, transfer them to your mobile devices to share on social media apps.

General

Event Announcement

We encourage you to utilize our official event graphic to initially announce Be Free Festival! and your participation to your audience.

Per our “Best Practices” recommendations, make sure to provide key details in the caption about:

  • what the event is

  • its date / time / location (with address)

  • tickets + link (emphasizing FREE entry!)

  • what attendees can expect from you!

Additional
Assets

We also encourage you to utilize these graphics to use as seen fit! In the past, vendors have temporarily changed their social media profiles to promote the event.

Be Free Festival Social Media Kit

Promoting our event is the key to our collective success, as our combined social networks is a force to be reckoned with. To support our vendors, we’ve created this kit of images and copy for you to use and tweak as you see fit to help get the word out!

Event Info

Be Free Festival
Friday | June 13, 2025 | 5pm - 10pm
Celebrating Filipino Creativity, QTBIPOC+ Liberation
6 locations to shop, dine, art & vibe while exploring the heart of SOMA Pilipinas Filipino Cultural Heritage District. 
Free All Ages

ABOUT THE EVENT

This is an annual celebration of Filipino Creativity, Queer Joy, and Liberation.

Join us in the vibrant SOMA Pilipinas Filipino Cultural Heritage District
— a proud home to generations of resistance, resilience, and reinvention — where Queer and Filipino identities come together in full color.

This gathering is more than a party; it’s a celebration of who we are — our stories, our roots, our love, and our unapologetic pride.

Come eat, drink, shop, and vibe with us as we light up the heart of SOMA Pilipinas with joy, culture, and community.

Ticket Info

Tickets for Be Free Festival are FREE but we are accepting sliding scale donations. Your donations will help us continue to host our future events.

Event page and tickets:

THE QUEER UNION
AT EXECUTIVE ORDER

BROADWAY BARRIO
AT SENTRO FILIPINO: THE SAN FRANCISCO FILIPINO CULTURAL CENTER

CASA DE LASA
AT JESSIE WEST

HALO HALO LANE
AT MISSION STREET

BITUIN STUDIOS

Best Practices

Here are some recommendations to assist with your social media promotion. As always, you know your audience best! So, feel free to take what you need and adjust as you see fit.

  • Contextualize: When you first announce the event, make sure to provide key information in your advertising outreach:
    > about the event
    > date, time, location (including address)
    > ticket price and link
    > about your offerings

    … which we have provided on this page for you!

    Change it up: When posting multiple times, don’t feel like you need to say the same thing each time!

    > Tip: Consider writing about what makes you excited about the event, what attendees can expect from your participation, potential perks and benefits of attending, etc.

    Call to action: In each caption, specify clearly what action you want your audience to take as a result of seeing this post. Whether its to: save the date, buy tickets now, support your business, bring a friend, or share this post, for example.

  • Timing: If possible, aim to start posting about the event 2+ weeks in advance to give your audience ample time to purchase tickets, spread the word, and schedule accordingly.

    > Note: U While this event is free and open to the public, some events are subject to ticket purchase with limited quantities.

    Repetition: Not everyone will see each post, so broadcasting over time is key! This will vary per audience and platform, but we recommend posting every 2-3 days, being cautious as to not cause spam.

    > Tip: the event day nears, consider increasing this frequency.

    Reminders: On a similar note, as the event approaches, remind your audience by emphasizing key action items or deadlines.

    > Tip: Instead of creating new feed posts, utilize Instagram and Facebook stories by resharing your previous posts and using the “countdown” sticker, linking the event page for ticket purchase, and tagging us/other vendors to continue the momentum.

  • We’ll support you! Kultivate Labs is happy to boost your visibility on our platforms.

    >Tip: Follow and tag us at @kultivatelabs on your stories and posts, and use the hashtag #BeFree #BeFreeFestival, so we can feature you on our story.

    We’ll support each other!
    Don’t be afraid to amplify support for other vendors too. We’re all in this together, and everyone can benefit when we reciprocate our efforts!

    >Tip: Follow and tag other vendors’ social media, repost their posts, or simply like and comment on their posts. (Profiles linked above).


Informational Text

For your convenience, we’ve provided some ready-to-use verbiage to support the copywriting process. You are welcome to use your own wording, or copy and paste our examples.

  • This year, Kultivate Labs (@kultivatelabs) has partnered with Into The Streets (@intothestreetssf) along with it’s community partners in SOMA Pilipinas to welcome you to the Filipino Cultural District of San Francisco to eat, connect, learn, and celebrate creativity & liberation.

    Enjoy a wide range of activities in different venues across our vibrant district.

  • “I am so excited to join @kultivatelabs & @intothestreetsf at the upcoming Be Free Festival on Friday, June 13, 2025!

    Kultivate Labs along with it’s community partners in SOMA Pilipinas are welcoming you to Filipino Cultural District to eat, connect, learn, and celebrate creativity & liberation.

    Join us in the heart of SOMA Pilipinas, where I’ll be [insert info about your business’s goods/services!].

    Be Free Festival
    Celebrating Creativity & Liberation

    Friday, 06/13/25 from 5pm - 10pm

    In multiple locations at SOMA Pilipinas

    Free All Ages

    Each ticket includes a donation to help with the up-keep of our non-profit community spaces and credit to spend with any vendor, and entry for (1) person.

    -> Visit befreefestival.org or the link in my bio to get tickets!

    -> What are you looking forward to the most? Let us know in the comments and tag a friend you’d want to attend!”